The world of college football is abuzz with the latest developments at LSU, and it's not just about the players on the field. Verge Ausberry, the LSU Athletic Director, has some strong opinions about the direction of the program and the recent changes. In an exclusive interview, Ausberry took a shot at Brian Kelly, the former coach, and praised the new hire, Lane Kiffin, for his approach to reconnecting with the LSU community.
The Saban Model: A New Direction
Ausberry believes that LSU is moving back towards the successful model implemented by Nick Saban, a former LSU coach. This model involves engaging with alumni, boosters, and donors, and creating a sense of connection and community around the football program. Ausberry feels that Brian Kelly's era lacked this crucial element, resulting in a disconnect between the team, fans, and former players.
"There was no feel, no connection between the LSU football program, the coach, and the fans." - Verge Ausberry
Kiffin's Welcome Approach
One of the key differences Ausberry highlights is Kiffin's willingness to engage and welcome former players back into the fold. Unlike Kelly's era, where access was restricted, Kiffin's approach is more inclusive, allowing former players to feel at home in the facilities. This simple change, in Ausberry's opinion, reflects a deeper shift in the program's culture and values.
A Problematic End to Kelly's Tenure
Ausberry doesn't hold back when discussing Kelly's final games at LSU. The loss to Texas A&M, in particular, left a sour taste, with fans leaving the stadium early and the opposing team's fans taking over. This, according to Ausberry, is a clear sign of a disengaged fan base and a problematic situation for any football program.
"When you get beat like that and feel your fans leaving, that's a problem." - Verge Ausberry
The Kiffin Effect: Drama and Attention
Hiring Kiffin is a bold move, and Ausberry seems to embrace the potential drama and attention it brings. He believes that any discussion about LSU, whether positive or negative, is good for the program. It keeps the team relevant and engaged with its supporters. Kiffin's reputation for stirring up headlines is seen as a positive, as it keeps the program in the spotlight.
"Every day you talk about us, that's good for LSU." - Verge Ausberry
A New Chapter for LSU Football
As LSU embarks on a new era with Kiffin at the helm, the eyes of the college football world will be watching. The upcoming season promises to be an exciting one, with Kiffin's return to Oxford and the potential for a national championship run. Ausberry's comments reflect a belief in the power of community and connection, and how these elements can drive a football program's success. It's a fascinating insight into the mindset of those running one of college football's most iconic programs.
